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Black Press offers new digital service to realtors

Today’s Home launches in Valley in February
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Do you need a realtor who knows the Cowichan Valley to help you find a home?

Black Press Media will launch a new service, called Today’s Home, in the Valley in February for local real estate agents that connects the publishing company’s vast digital audience with their real estate listings, so customers can see a wide range of the real estate that’s available in the region by simply clicking on their computer’s mouse.

Building on the success of a Black Press Media portal called Today’s Drive – for the search of all things motor vehicle – Today’s Home is an innovative real estate platform built on state-of-the-art technology and powered by Black Press Media’s unparalleled audience reach across British Columbia.

The platform, which has been expanding to communities in the Black Press Media network for months, allows the public to tailor real estate searches based on location, price, and other key factors while allowing real estate professionals to gain unprecedented audience reach with their listings.

The platform combines industry leading digital, print and social media advertising solutions, specifically designed to support real estate agents in building their personal brand and market their listings.

With more than 1.2 million followers across social channels in B.C., 4.1 million unique visitors to Black Press Media’s local digital news platforms each month and a weekly print readership of 1.7-million British Columbians, Black Press Media’s local audience powers Today’s Home marketing and advertising solutions in a way that is unparalleled in British Columbia

Click on a listing, and see not only the realtor handling the property sale, but links to his or her other listings and social media feeds.

With the click of a mouse, take a virtual tour of the property, find the property’s walking score, and learn about nearby amenities.

There are also links available to schedule a showing, or send the agent a comment or question.

“At Black Press Media, we are always looking for synergistic approaches to help our customers,” said Andrea Rosato-Taylor, publisher of the Cowichan Valley Citizen, Chemainus Valley Courier, Lake Cowichan Gazette and the Ladysmith/Chemainus Chronicle.

“We have a very well respected real estate section and adding this digital real estate web site gives our customers another tool to help them market themselves and their properties through a hyper local, respected source; the Cowichan Valley Citizen.”



robert.barron@cowichanvalleycitizen.com

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