‘Obviously inappropriate:’ Insurer exec shocked ASIMIL8 plate was ever issued

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate

Documents from a legal challenge by a “Star Trek” fan who had his personalized ASIMIL8 licence plate revoked show a Manitoba Public Insurance senior executive was shocked the plate was ever issued at a time when reconciliation with Indigenous people was coming to the forefront.

The email from vice-president Keith Ward to registrar of motor vehicles Carla Hocken on April 24, 2017, said approving the licence plate did not follow MPI procedures and required immediate action.

“We are considering serious disciplinary action for those who were involved and contributed to approving a plate that is so obviously inappropriate at a time when there was significant media coverage about the work of the Truth and Reconciliation Commission, etc,” Ward wrote.

“This is a very serious lack of judgment for those who were involved in doing the research and/or approving the plate for issue.”

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate.

Troller is an avid fan of the “Star Trek” TV franchise and in 2015 got the plate which features a well-known saying by the alien race the Borg. He put the ASIMIL8 plate in a border that stated:, “We are the Borg” and “Resistance is futile.”

In a recently filed legal brief, Troller explained that he drove around with the plate for nearly two years and no one complained. He renewed it with MPI in 2016 without issue.

An Ontario woman posted a photo of the licence plate on Facebook on April 22, 2017. Court filings show a transcript of a call she made to MPI in which she said the plate was offensive because of the history of government assimilation policies.

Court documents show that after the complaint was made, there was a flurry of emails between MPI officials trying to understand how the licence plate was approved in the first place.

Plates are denied for a variety of reasons, including if they are offensive, suggestive, discriminatory or include racial or ethnic slang. Since they are the property of the Crown, they can be recalled at any time.

The ASIMIL8 plate was considered by a five-person committee, internet searches were done on its meaning and it was issued without any concerns.

In another email, Ward said, “the process here did not work.”

Troller was contacted and told his plate was deemed inappropriate and was being recalled. Troller is arguing MPI’s decision to revoke the plate is a violation of his charter-protected right to free expression.

MPI did not comment on the filings because the case is before the courts.

The documents include a 47-page list of licence plates that were denied by MPI. They include BITE ME, VINO, MMMBEER, SKODEN, HYZNBRG, HOLYCOW, PWALKER and 50 GREY.

A man in Nova Scotia has also gone to court over a personalized licence plate. Lorne Grabher has been trying to reinstate his “GRABHER” plate since it was revoked in 2016 by the Registrar of Motor Vehicles following an anonymous complaint.

Kelly Geraldine Malone, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

T.W. Paterson column: ‘Dull’ Lubbe Lake belies its colourful namesake

“Brilliant scholar” and engineering graduate of Cornell University, was said to be no one’s fool.

Robert scores two as Caps double up Nanaimo

Cowichan knocks off Island rivals 4-2 on Friday night

International Guitar Night back in Duncan for incredible night of guitar showmanship

Guitarists celebrate 19 years of touring by returning to Cowichan

Former Chargers helping VIU teams to successful seasons

Groenendijk sisters team up with undefeated Mariners

Self serve doggy-wash poised to change dog grooming industry

Add money, start spraying to wash dog in the K9000

Coming up in Cowichan: Anti-pipeline meeting; women’s shelter open house

Public meeting in Duncan to support pipeline protests A public meeting has… Continue reading

UPDATE: B.C. woman and boy, 6, found safe, RCMP confirm

Roseanne Supernault says both she and her six-year-old nephew are fine and she has contacted police

PHOTOS: Women’s Marches take to the streets across B.C. and beyond

Women and allies marched worldwide protesting violence against women, calling for equality

Anxiety in Alaska as endless aftershocks rattle residents

Seismologists expect the temblors to continue for months, although the frequency has lessened

Women’s March returns across the U.S. amid shutdown and controversy

The original march in 2017, the day after President Donald Trump’s inauguration, drew hundreds of thousands of people

Federal Liberals announce former B.C. MLA as new candidate in byelection

Richard Lee will face off against federal NDP leader Jagmeet Singh

No winning ticket in $10 million Lotto Max jackpot

No win in Friday night’s draw means the next Lotto Max draw will be approximately $17 million

Scientists ID another possible threat to orcas: pink salmon

For two decades, significantly more of the whales have died in even-numbered years than in odd years

Most Read